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    Jaguar struggles to sell its €100,000 electric flagship

    Luxury EV's limited range sparks talk of adding extended range tech, highlighting uncertainty in brand's electrified future.
    31 January 2026 by
    Jaguar struggles to sell its €100,000 electric flagship
    Areeb Khan

    Jaguar ke executive daily isi tension mein brains laga rahe hai, apni first electric car ko kaise sell kiya jaaye. Paper pe performance toh kaafi brutal dikh rahi hai, or price bhi waise hi strong hoga. Problem ye hai ki is equation mein kuch toh miss hai. Jaguar ki first EV ke liye customers find karna challenging ho sakta hai, because iski price at least €100,000 hogi Indian currency mein around (Rs. 1.80 Crore), whereas ek full charge pe range sirf around 600 km ke around rahegi.


    Haan, isme 3 electric motors offer honge or 1,000 hp se zyada power bhi deliver karegi, but luxury  buyers ke liye sirf itna kaafi nahi hota, especially jab baat 5 meter se zyada long ek sedan ki ho, jisme har tarah ki premium features or latest tech expect ki jaati hai.


    Dealers ka kehna hai ki company ke paas clear strategy hi nahi hai, or ab lag raha hai wo baat sach prove ho rahi hai. Ek big british source se aayi new info ke after situation or bhi confusing ho gayi hai. Honestly, ye wahi cheez hai jiska darr tha, jab se Type 00 (jo iska prototype name hai) market mein introduce hone wala tha.


    Jaguar is considering adding an exhaust system to its new electric vehicle.


    Aur obviously, itni range bhi kaafi insufficient lag rahi hai, isliye company ke top bosses already soch rahe hai ki single charge pe 1,100 km se bhi zyada kaise surpass kiya jaaye. Bigger battery laga ke bhi ye possible nahi hai, because aaj ki date mein koi aisi technology hi nahi hai jo ye kar sake, wo bhi bina is electric monster ka weight or increase kare. Car ke size ko ek baar dekh lo, agar iska weight 2.5 ton se below aa gaya, then wo literally ek miracle hoga.


    Source ke according, Jaguar already soch  raha hai ki ek combustion engine fit kiya jaaye, but don't expect kuch bhi old-school type ka. Matlab past jaise big engines nahi honge, so is reborn British brand ke first new model ke huge hood ke underneath koi massive V8 dekhne ki expect mat karo.


    At present sabse interesting option ek extended range electric vehicle lag raha hai. Is setup mein combustion engine sirf generator ka work karega, wheels ko directly drive nahi karega. Haan, is powertrain ka exact architecture abhi tak reveal nahi hua hai.


    Iske 2 possibilities hai: ya toh ek four cylinder engine, ya phir ek powerful V6 ya inline six cylinder. Dono hi is electric Jaguar ke massive se front engine bay mein perfectly fit ho jaate hai. Inke saath, company ka plan hai range ko increase kar single charge mein around 1,100 km tak le jaana.


    A V8 won't be available an EREV will be offered but not to all customers.


    Ek aur detail saamne aayi hai wo ye ki ek thoda basic version bhi offer kiya jaayega, maybe sirf 2 electric motors ke saath. Is version ki range ek single charge mein around 500 km hogi. But honestly, itni massive electric car ke liye ye kaafi insufficient lagta hai, not for size, rather uski price ko dekhte hue. 


    Jo €100,000 (Rs. 1.80 Crore) wali baat chal rahi hai, wo obviously 1,000 horsepower wala sabse powerful version ke liye nahi hai. Wo version toh easily €200,000 (Rs. 2.17 Crore) ke around jaa sakta hai, maybe usse bhi zyada. Par phir se wahi baat, Jaguar ka plan ye EREV version sabke liye laane ka nahi hai, rather thode more demanding customers ke liye ek 'favor' type offer hai. Overall jo picture aa rahi hai, usse lagta hai Jaguar abhi thoda dark mein hi sab kar rahi hai, or unke paas strong position banane ke liye zyada time bhi nahi bacha. New Jaguar mid 2026 mein unveil honi chahiye, agar phir se delay na ho.







    News Source: Motor.es
    in Cars News

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